Home Health Youth Community Connect Counseling

Reproductive Health Counseling

Embracing Options is a service program of His Branches whose mission is to reach the culture of today with positive life affirming choices relating to pregnancy and sexual activity.

Over 50% of Embracing Options clients are less than 18 years old and most are walk in clients from the neighborhoods we serve. Over 70% come to Embracing Options from seeing the brightly colored signs in front of our centers; the majority of the balance come to know EO from word of mouth. We believe that the City of Rochester needs many centers surrounding the city to serve clients from their local areas. Our first satellite center is in Webster; we've helped develop another center in the Bay-Goodman area, which has one of the highest abortion rate in Rochester; and we're currently coming alongside another group that's establishing a site in Greece.

We've also discovered that our city has alarmingly high rates of sexually transmitted diseases (STDs). We're concerned about the spread of life-threatening illnesses like these and so are many of our clients. In response, we've developed STD screening and counseling programs for men and women at both of our sites and are recruiting more counselor-trainees. 

Click on our logo or one of our pictures below to find out more about us and how you can help.


Home Health Youth Community Connect Counseling

Bringing hope, healing and restoration where it's needed the most.

His Branches, Inc. - 342 Arnett Boulevard, Rochester, NY 14619

Phone: (585) 235-9000 - Fax: (585) 235-4131